Honest comparisons, including where we lose.
Every company's comparison page concludes that they win. That's why nobody trusts them. Here we state plainly what each tool is genuinely better at — sometimes that's not us.
For research and education. Not financial advice.
Pick a comparison
TRUE vs ChatGPT
ChatGPT reasons beautifully but has no reliable live market data. TRUE is wired into it and cites what it used. They're better together than apart.
TRUE vs Perplexity
Perplexity is excellent at finding and citing pages on the web. TRUE works from structured market data rather than whatever ranked highly today.
TRUE vs Bloomberg Terminal
Bloomberg is the institutional gold standard, and costs accordingly. TRUE covers a fraction of that surface, in plain English, for individuals.
TRUE vs TradingView
TradingView owns charting, and we don't try to compete. TRUE explains the why behind the chart rather than drawing it.
TRUE vs stock-pick services
Pick services tell you what to buy. TRUE deliberately won't — and this page explains why we think that's the right call.
Best AI stock analysis tools
A survey of the category, what to look for, and the red flags that should make you close the tab immediately.
Bloomberg Terminal alternatives
A terminal costs around $30,000 a year. What individuals actually need instead, and which tools cover it.
ChatGPT for stock analysis
What a general assistant genuinely does well on markets, where it quietly fails, and how to ground it in real data.
TRUE vs Seeking Alpha
They publish ratings and opinions from a huge contributor base. We check claims against data and rate nothing.
TRUE vs Yahoo Finance
Yahoo tells you what the number is. TRUE tells you why it changed. Both free; use both.
TRUE vs Koyfin
Koyfin is the instrument panel. TRUE is the analyst reading it.
TRUE vs Morningstar
Morningstar rates funds. TRUE won't rate anything — but it will show you the overlap you didn't know you had.
TRUE vs AlphaSense
Enterprise research infrastructure vs a free assistant for individuals. Different customers entirely.
How we compare. We describe capabilities, not performance. We do not publish return figures, win rates, or back-tests for TRUE or anyone else — those numbers are trivially cherry-picked and mean very little. If a comparison here is out of date or unfair, tell us.
Try it on a question you already understand.
The fastest way to judge any research tool is to ask it something you can grade.
For research and education. Not financial advice.